JCU’s Partnership with STCRC
JCU is a partner of the Sustainable Tourism Co-operative Research Centre (STCRC). Established under the Australian Government’s Cooperative Research Centres Program, the STCRC is a national institution managing and delivering intellectual property (IP) to support the sustainability of travel and tourism. The North Queensland Network Office of the STCRC is located on the Cairns campus, lead by Network Co-ordinator Professor Bruce Prideaux and assisted by Extension Officer Michelle Thompson. Since 2005, the STCRC team has been working closely with key tourism industry representatives to establish a research agenda, extend the STCRC network throughout Cairns and the region, and create awareness of the STCRC’s research projects and intellectual property. These extension activities have taken many forms, including user-friendly tools kits, meetings and workshops, as well as a monograph series co-funded by JCU and the STCRC. In May 2005, the STCRC and Tourism Tropical North Queensland (TTNQ) signed an MOU, which has resulted in the Cairns Network Office collaborating TTNQ on these and other-industry driven, research initiatives.
STCRC
The Sustainable Tourism CRC (STCRC) was established under the Australian Government's Cooperative Research Centres Program to underpin the development of a dynamic, internationally competitive, and sustainable tourism industry. The STCRC is a not-for-profit company owned by its industry, government and university partners.
OUR VISION is innovation driving a dynamic, internationally competitive and sustainable tourism industry.
OUR MISSION is the development and management of intellectual property (IP) to deliver innovation to business, community and government enhancing the environmental, economic and social sustainability of tourism – one of the world’s largest, fastest growing industries.
DESTINATION AUSTRALIA is STCRC's integrated, multidisciplinary research program, focusing on three key areas:
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Sustainable Destinations
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Sustainable Enterprises
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Sustainable Resources
STCRC diffuses its research outputs to industry through:
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Collaboration with industry and government partners
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Spin-off enterprises
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Licensing its intellectual property
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Business tools, kits, manuals and expert systems
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Conferences, workshops, seminars
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Published reports, summary sheets and extension flyers
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Internet-based information services
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Training products, courses and programs
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International consulting services.
We are developing Australia’s long-term tourism research capacities through a vigorous postgraduate research education program, supported by scholarships for students in industry-designed projects, and by developing and distributing education and training products.
Australia's CRC Programme
The Cooperative Research Centres Programme is a major research and development initiative of the Australian Government. This programme was established to boost the competitiveness of Australia by strengthening in collaborative links between industry, research organisations, educational institutions and relevant government agencies. It aims to bring the highest quality research providers and industry together to focus on outcomes for businesses and communities.
For further information, visit the STCRC’s website www.crctourism.com.au or email Michelle Thompson: michelle.thompson@jcu.edu.au.

