Course Enrolment Planners Undergraduate (beginning of the year) Bachelor of Business (Marketing) (Hospitality and Tourism Management) - External major description page


Marketing is both an organisational function and a creative way of business thinking. The global marketplace is expanding and characterised by rapid change, so the business world is wide open for skilled marketers who develop and implement marketing initiatives.

Hospitality and Tourism Management-

Hospitality and Tourism Management combines tourist behaviour and destination management with operational aspects of hospitality and provides a broad skill base and overview of an important industry in growth in tropical economies and the world.

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