Bachelor of Business – Sports and Events Management and Marketing double major

Course Enrolment Planners Business, Law and IT Study Plans Undergraduate (mid year entry) Bachelor of Business – Sports and Events Management and Marketing double major

Modern sports and events management is a dynamic global industry important to local economies and tourism. Athletes are considered celebrities and events are entertainment extravaganzas with spectator expectations constantly growing.

Marketing is both an organisational function and a creative way of business thinking. The global marketplace is expanding and characterised by rapid change, so the business world is wide open for skilled marketers who develop and implement marketing initiatives.

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