Course and Subject Handbook 2013 Course Information Undergraduate Courses Marketing Minor

Marketing Minor

Information valid for students commencing in 2013.

Minor Code

BBU-MKT-MIN

Version

1

Available in

Bachelor of Business

Credit point value

12 credit points for single minor

Other details

Structure

Core Subjects

BX2081:03 Consumer Behaviour

BX2083:03 Interactive Marketing

BX3082:03 International Marketing

CU3021:03 Public Relations Campaigns OR BX3173:03 Strategic Entrepreneurship