Course and Subject Handbook 2016 Courses Undergraduate Courses BBus - Marketing Minor

BBus - Marketing Minor

Information valid for students commencing in 2016.

BBus – Marketing Minor

Minor code

BBU-MKT-MIN

Available in

Bachelor of Business

Credit point value

12 credit points

Minor Structure

CORE SUBJECTS

BX2081:03 Consumer Behaviour

BX2082:03 Integrated Marketing Communications

BX3081:03 Interactive Marketing

BX3082:03 International Marketing