Employability Edge Develop Your Professional Identity
Develop Your Professional Identity
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This module will help you develop your professional identity and effectively market yourself - your education, skills, knowledge and abilities. You will learn how to define your professional brand, communicate professionally, and develop a professional network.
How long will the module take to complete?
Approximately 120 minutes
Learning objectives
- Understand professional branding and define your brand
- Learn how to make a great first impression and communicate professionally
- Develop a professional online identity and leverage social media for career purposes
- Learn about the importance of networking and how to get started
- Develop your professional pitch.
Working through this module
You will gain maximum advantage from this module by working step by step through the topics and activities. At the end of each topic there is an ‘Additional Resources’ section where you can explore additional information about the subject matter to get that employability edge.
Important
Download and save the ‘Develop Your Professional Identity’ Activity Book below.
Topics
- Citroen, L. (2015, December 22). Creating Your Personal Brand – Creating a perfect elevator pitch. [Video] LinkedIn Learning.
- Clark, D (2016, October 26). Professional Networking [Video]. LinkedIn Learning.
- D’Sousa, S. Brilliant Networking (2011). Pearson
- ESafety Commissioner. Your Digital Reputation.
- Facebook. Creating an Account.
- GradAustralia (2020). Top 100 Graduate Employers. Sydney: GradAustralia
- Indeed (2019, April 9). Your Guide to Business Professional Attire (With Examples).
- Indeed (2020, January 3) Best Networking Event Tips. [Video]
- Indeed (2020, May 22). How to Give an Elevator Pitch (With Examples).
- Instagram. Getting Started on Instagram.
- Jager, J. (2020, April 16). How to Post Your First YouTube Video. [Video].
- James Cook University, Ask Us. Can I use my student email account after I graduate?
- Katen, L. (n.d.). Perfect Pitch: How to Nail Your Elevator Speech.
- Knapp, J. Blogging Basics 101.
- LinkedIn. What is Linkedin and How can I use it?
- LinkedIn Learning Instructors, (2018, June 26) LinkedIn Learning Highlights: Finding a Job and Managing Your Career – Making a great first impression [Video]
- LinkedIn Learning Instructors (2018, June 26). LinkedIn Learning Highlights: Finding a Job and Managing Your Career – Developing your personal brand [Video]
- Maltby, J, Myfuture.(n.d.) Use personal branding to stand out in the crowd.
- Quast, Lisa. Forbes. (2013, April 22). Personal Branding 101.
- Schaferhoff, N. How to Start a Blog. [Video].
- Schinkten, O (2020, February 2). Learning LinkedIn for Students [Video]. LinkedIn Learning.
- Scully, S. (2014, July 31). Ask a Career Coach: Personal Branding 101 [Video]
- Seek (n.d.). A complete guide to networking.
- Seek (n.d.). A new grad’s guide to networking.
- Seek (n.d.). Do this social media cleanse before applying for your next role.
- Seek (n.d.). Do you shy away from networking, 3 tips to inspire confidence.
- Seek (n.d.). 6 Expert tips for being an effective communicator
- Stay Smart Online.
- Tran, T. (2017). Designing a Purposeful Personal Brand from Zero to Infinity. [Video] YouTube.
- Trought, F. Brilliant Employability Skills (2017). Pearson
- Twitter. Guide. Retrieved from
- Volunteering Queensland, Checklist for Volunteers.
- YouTube, Create a new channel.